SaveYour.Town/Video 2022 Rural Trends

What trends will affect small and rural communities in 2022 and beyond?

SaveYour.Town co-founders Becky McCray and Deb Brown go in depth on the trends that will matter to rural people.

Warm up the welcome wagon.

New residents are coming.
What's drawing people in? 
What's holding them back? 
What can rural towns do about it? 

Give nature a helping hand.

We're regenerating our natural environment. 
How do we get beyond the politics? 
What's the best motivation to tap to get more rural support for action? 

Be good neighbors.

People are eager to belong.
What secret super power do rural places have in bringing people together? 
What projects are working to bridge divides and build community? 

Discover the trends specifically for small towns.

29 minute video presentation uncovers 3 major trends 

Watch the first half now:

Presented by Becky McCray and Deb Brown, co-founders of SaveYour.Town 

Want to see the rest? Get free access to:

  • Second half of the video, including 3 trend "quick takes" 
  • Prior trends reports
  • Audio only of the presentation
  • Transcript of the presentation
  • Closed captioning

Who these trends matter most for

If you live in a small town, you may want to see how your local trends compare to other towns.

If you provide services or assistance to small towns in your work, you will want to find out more about where rural places area heading.

If you cover rural stories for any type of media, you want to know the latest rural and small town trends.

We’ve been following rural trends and writing them since 2009.

Our trends reports have been quoted by Emergent Research, the Institute for Rural Journalism and Community Issues at the University of Kentucky, Farm Bureau’s Rural Community Building, and the George H.W. Bush Points of Light Foundation. 

The influential Small Business Trends website chose Becky to publish a series of 5 rural small business trends reports.

Main Street America commissioned an article on The Future of Retail from Becky for their 2018 Annual State of Main magazine and annual report. 

We've presented on small town trends and the future of rural communities over the past 10 years across the United States, Canada and Australia.

Real world feedback

Steve King, Emergent Research, Small Biz Labs

Excellent 2022 trends list from the small town and rural experts 

Jen McClure

As someone who recently moved part-time to a small town bordering on a rural area, I can attest that in my personal experience, this all resonates.

Clark Hoskin, Ontario, Canada

Thanks Becky for your annual trends article. As usual, excellent, insightful, helpful – and brief!

Bruce D. Sanders @rimtailing

Wow! Succinct analyses from the acknowledged expert, 
@BeckyMcCray.

Tourism Currents

Have you seen the latest rural and small town trends from SaveYour.Town and Small Biz Survival? Always great insights! 

Do you serve in one of these organizations?

  • Economic development 
    • Jobs development authorities, industrial development groups
    • Workforce boards
  • Community development, community foundations
  • Professionals who serve small towns
    • Engineers, planners, architects
    • Economic development  and related consultants 
  • Rural utilities, cooperatives 
  • Rural banks, lenders
  • Local governments, Tribes, Planning and zoning, COGs
  • Educational institutions, schools, tech centers, community colleges, universities
  • Newspapers, rural media, online media

These trends are crucial to understanding what's changing in small and rural communities. 

  • Free

2022 Rural Trends - full video and more

3 major trends in depth
3 trend quick takes
Transcript
Previous trends reports